Title: Activating Citizens Towards healthy lifestyles in Vital EU-regions with Innovative Data-driven solutions
Acronym: ACTIVE ID
Programme: Interreg Europe (2021-2027)
Project Duration: 48 months
LEAD Partner: Finland (LAB University of Applied Sciences)
Project Partners:
Finland (Regional Council of Paijat-Hame)
Spain (University of Castilla la Mancha)
Netherlands (Foundation Sports and Technology)
Sweden (Region Dalarna)
Netherlands (Province of North Brabant)
Bulgaria (Chamber of commerce and industry – Vratsa)
Associated policy authorities:
Spain (Enterprise DG Government of Castilla La Mancha
Bulgaria (District Administration Vratsa)
Main objective: The project aims to facilitate innovative growth and competitiveness of the EU Sport and Leisure SMEs by promoting cross-sectoral innovation in the field and facilitating SME digital and green upskilling. Thus, the project will:
Main activities:
Knowledge sharing in the sports and leisure industry via a combination of study visits, deep-dive sessions, masterclasses and peer-reviewing.
Exchange of experience and good practices at an international level, focused on different areas of specialization.
Promoting sustainability strategies among sports and leisure SMEs to align their business models and ways of operation with green transition.
Promoting eco-innovation in the sports and leisure industry.
Main results:
Facilitating close cooperation between stakeholders from sports, tourism and recreation and ICT sectors.
Promoting open innovation frameworks in regional sports and leisure industries.
Improving regional policies as to achieve sustainable development and competitiveness of SMEs in sports and leisure industries.
