On 8–9 July 2025, Mrs Maya Milova, Executive Director of the Chamber of Commerce and Industry – Vratsa, attended and actively participated in the Eurochambres 10th anniversary event "Connecting European Chambers" in Brussels.
During the event’s opening day, Mrs Milova contributed as a panelist in the session titled “Creative Europe: Supporting Innovation in the Cultural and Creative Sectors.” She showcased Bulgarian best practices from the "GELATOn the Road" project, highlighting successful initiatives such as the POP-UP Museums in Vratsa and Plovdiv, the "Vratsa, Gelato, and Cultural Tourism – How to Promote Your Business?" Train-the-Trainer workshop, and the Sustainable Scoops competition held in Plovdiv.
The session was moderated by Ms Laura Serrao, Programme Manager at the European Education and Culture Executive Agency, who also introduced the Creative Europe Programme. Additionally, Ms Fatin Boualite, Project Officer at the Belgian-Italian Chamber of Commerce and partner in the "GELATOn the Road" project, detailed the project's objectives and key outcomes.
"Connecting European Chambers" is an influential annual event dedicated to EU-funded projects, assembling local, regional, and national chambers from across the continent. It aims to explore funding opportunities, exchange innovative best practices, and foster valuable connections among peers throughout Europe.
Throughout the two-day gathering, CCI-Vratsa engaged in productive dialogues with institutional representatives, actively participated in interactive workshops, and leveraged extensive networking opportunities to strengthen European collaborations.
*The "GELATOn the Road" project is co-funded by the Creative Europe Programme for the period 2021–2027.
